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The brand will debut during the network's month-long 37th birthday celebration.
July 10, 2014
By: Jamie Matusow
Editor-in-Chief
Smashbox Cosmetics is set to debut on the Home Shopping Network during the retailer’s weekly Beauty Report show on Thursday, July 10 at 7 p.m. (EST) and again throughout the day on July 14 and 15. Shoppers can shop the brand on TV or online. Among the products featured will be Smashbox’s new Photo Finish Pore Minimizing Primer and Be Legendary Longwear Lip Lacquer (shown). HSN is also hosting a 37th birthday celebration during the entire month of July. Anne Martin-Vachon, chief merchandising officer, HSN, commented: “Smashbox Cosmetics is a leader within the makeup industry and I am thrilled to welcome them to our growing portfolio of top tier beauty brands. Our customers are extremely savvy when it comes to beauty and constantly searching for products that will help them achieve their perfect look. I am confident they will find it when Smashbox debuts on HSN in July.”
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